2015 The Diagnosis
PCOS hit me hard - irregular periods, weight gain, hair fall that wouldn’t stop. The only answers I got? Pills and quick fixes that worked temporarily. I remember thinking, there has to be a better way.
It only takes a few conversations with other women to realize we’re all dealing with the same struggles—hormonal imbalances, unbearable PMS, bloating, acne, hot flashes, and more. Yet, the solutions we’re given? Birth control, pain meds, or just waiting it out.
We have been there too. And after talking to countless women, we knew there had to be a better way—one that’s natural, effective, accessible, and actually works.
That’s why we created The Basics Woman—to make hormone health simple and to help end the epidemic of hormonal imbalances. Because feeling good shouldn’t be complicated—it should be basic.
Our Story
PCOS hit me hard - irregular periods, weight gain, hair fall that wouldn’t stop. The only answers I got? Pills and quick fixes that worked temporarily. I remember thinking, there has to be a better way.
For the first time, I really tuned into my body. While studying Clinical Nutrition, I worked with Ayurvedic doctors, blending ancient wisdom with science. That’s when The Basics Woman’s first recipes came to life - real solutions, not just quick fixes.
I knew women like me needed real solutions - so I created them. No band-aid fixes, no fluff. Just simple, effective formulas that actually work. And when women started feeling the difference? That’s when I knew we were onto something big.
Two years in, we hit 20,000 customers. 20,000 women taking charge of their health. What started as my personal journey is now a movement. And trust me, we’re just getting started.
Anjali Mukerjee is an award-winning Nutritionist, Researcher,
Author, and the Founder Director of Health Total. She began her
clinical practice in 1984 after earning a B.Sc. in Chemistry and a
PG Diploma in Dietetics. Anjali holds a Fellowship in Nutrition
and Environmental Medicine and is a certified Functional Medicine
Practitioner.
With over three decades of experience, her
preventive healthcare research has benefited over 500,000 patients
through non-drug therapies. She has an honorary PhD in Nutrition
and Dietetics and has extensive training in Naturopathy,
Alternative Medicine, and Ozone Therapy.
Dr. Yogesh Prabhoo is a Senior Ayurvedic Doctor with over 27 years
of experience in Ayurveda and alternative/herbal medicine. He
holds a BAMS degree, a Diploma in Nutrition & Dietetics, and an
MBA in Hospital Administration and Healthcare Management.
His
expertise lies in using traditional Ayurvedic principles to
promote holistic health and wellness, integrating herbal remedies,
dietary modifications, and lifestyle adjustments. Additionally,
Dr. Prabhoo mentors junior practitioners, participates in
research, and oversees the operations of the Ayurvedic department.